I thought I’d change my tune with this post and express my opinions on something that concerns me a little. With the internet connectivity being a strong focus for the current generation of consoles, we have seen the emergence of online stores that digitally distribute games, additional game related content and lots of other goodies. Two of the three major console manufacturers currently use a custom currency on these digital distribution channels. This in itself annoys me because in my mind it appears to mask the real cost of a piece of content. Since a Microsoft point or a Wii point isn’t a common currency I believe that people tend to undervalue its worth and hence buy more content on this fact alone. This is however not my major gripe with the system. I am very dissatisfied with the methods of buying a game through this point system.
To explain my point I want to refer back to an incident that happened a few weeks ago. My brother and I were buying some virtual console game via the Wii Shop Channel, the digital distribution service for the Nintendo Wii. We wanted to buy around four games that we’d previously missed out during our youth. We searched the store to find our first game, Super Mario RPG which was valued at about 800 points. We then followed through the prompts to purchase the game since we couldn’t add it to a shopping cart and bundle it with our other purchases. We were soon arrived at a screen saying that we had to buy a block of points to buy the game. The lowest increment of Wii points was 1000 at $15 AUD. This means that we had to spend $15 to get a game that was really valued at $12 AUD. If we were buying a NES game that usually sell for 500 points then we would have to pay twice the price for it. Overtime we will likely buy more games and use up those points but it is highly likely that we will get to the stage where we don’t want to buy any more games and have several hundred points sitting in our account.
Let’s play with some numbers to get a rough idea of how much Nintendo are profiteering from this concept. According to VG Chartz there are about 48million Wiis sold around the world at the time of writing. Let’s make the assumption that only 5% of Wii users are online and of those 3.75% have some Wii points left in their account. Lets continue with some more assumptions and assume that on average there are 120 unused points in an average account. If my figures are correct this means that 1.8 million Wiis have a total of 216 million Wii points sitting in their account. This works out to a total of $3.24 million AUD and they are making this money for free. Do you feel a little cheated now? I know I do. Of course the Wii user base will continue to increase in the future as will the amount of users buying content for the Wii Shopping Channel so this figure will surely increase.
Don’t take these numbers too seriously but do take note of the extremity of these values. I believe that the Xbox 360 Marketplace uses a similar sort of system so Nintendo is not alone on this one. To heighten the amount of unused Wii points the current bundles of Wii points are not easily divisible in common pricing structures for games. Of course for cases where you buy a point card at retail this problem is inevitable by design but could be avoided by a more realistic point allocation. So the next time you invest in a block of points think about how much you are really paying for that 800 point game. Be back soon.